80 years anniversary

Client: Svensk Fastighetsförmedling

What do you do on your big anniversary? You ask us to come up with a theme! As one of Sweden’s largest firms in real estate turned 80, we designed a concept, communicated the celebrations and organised a trip to Palma for everyone. More than the complex logistics involved, the big challenge was to build stronger loyalty and a sense of pride in the company and its history. With 115 branch offices and 850 employees, the “Drömförmedlaren” concept lifted the profession of the agent ­– the Dream Broker, turning dreams into reality. Ending with an activity-filled three-day trip to Palma, the anniversary fulfilled all its promises, building pride and a renewed commitment for the future while uniting 115 branch offices under a single brand.