This is now TV
Client: Coca-Cola European Partners
We were challenged to produce a digital conference, for everyone at Coca-Cola in Sweden to enjoy and learn from. 600+ employees from sales, supply-chain and the HQ needed to be recognized and celebrated as the heroes they are. Naturally, the conference needed to connect the teams and make them feel pride for what they have achieved in 2020 – in the face of adversity.
To tackle this challenge, PS Occasion created “This is now TV” – a live TV–format, focusing on what is caught in between what was and what will be.
Coca-Cola European Partners This is now TV was a successful, digital conference with a professional TV-host, a documentary on the production line, tons of pre-recorded segments, physical interactivity and an award show. Everything came together in a condensed and entertaining show, enjoyed all over Sweden.