The Mission
Press and influencers in Stockholm and Copenhagen were invited to the “Google House,” a house furnished with Google products in a playful interior bursting with colour. Influencers were also part of the actual experience where gamers could be seen lounging on the couch playing video games while YouTube chefs cooked food in the kitchen. A very different kind of event, it turned out successful too, with throngs of young people queuing to meet their idols, trying out the latest technology from Google.
